Designing a logo or a corporate identity sometimes eat up a whole lot of project time than designing its theme or any other part of the site. It may be the misguiding client specifications list or a designer’s block, or for starters a know-how block. Well, one can find numerous tutorials posted for designing a logo, but I’ve handpicked a few of most commonly used tools and designing elements that go into making an appealing logo. .

When creating a baby or child related Logo Design it is very important to keep in mind the target market. Even though some of the services or products are aimed directly at the children, in most cases, especially for baby services and products, the target audience is the “parents”. The colors used in baby logos and child logos have to be bright and happy. For example “ToyBox” logo bellow has a very nice and simple baby illustration and used yellow, red and blue to bring out a bright and happy message. The illustration is also quite cute. In this case it is not apparent what the company does when looking at the logo. .

Most logos make use of color. Logo designers creating a color logo will generally also create a black and white variation of the logo for the client to ensure the logo is readable and effective in black and white (in case a client needs to use the logo on black and white media). Occasionally, designers go the other way and create the primary logo in black and white. And why not? These logos can be particularly striking, clean and memorable. The examples below show how removing color can actually make a logo stand-out! .

If you’re a logo designer you might find yourself lost when you start your logo design project. Right of the bat you have an idea of what you would like to do, but don’t know how to quite get there. These logo inspiration website offer tons of creative logos, helping you get ideas. If you know of any others that we missed comment below. .